4. Zero Entitlement – This has been the death of many potentially successful marketers on the internet. Affiliate marketing is no get rich quick scheme — it’s a business that requires dedication, effort and hard work. If you feel entitled to earn money because you placed a few ads or you followed a guide and are expecting instant or guaranteed returns, you will be killed! Failure is just a lesson learnt and a step closer to success.
Mistake #2: Using the “They must not be my people” excuse to be spammy. I’m not a fan of this common tactic. Here’s how it works: people send a huge number of sales/promotional emails to their list with no warning and with no easy way to opt out. When people complain or unsubscribe, they put it on them (“Oh well, they aren’t my type of subscriber anyway…”), instead of taking responsibility for the spam (let’s call it what it is). What ever happened to “treat others the way you want to be treated”?
Next, I’m going to walk you through the information that’s in this box, because this is a lot of information in this little box and it can get overwhelming if you don’t know what all these terms mean. The first thing you want to pay attention to is the average amount of money per sale. This is not how much the product costs; this is how much an affiliate makes on average for one sale of that product. When you look at the stats line, this basically drills that down into a little bit more detail. The initial sale is $20.65. Why does this go all the way up to $26.80? That’s because there’s a re-bill feature. What that is, is basically they buy the product, and then there’s an add-on or another option for that person to sign up to some membership site, and that’s how much they make on average from the re-bill. If you average everything together, this is how much the affiliate makes with everything considered.