I got a question about the funnel. You were talking about the first page to be a blog page. I interpreted it as having you own blog(website), that should compete with other expert website. I was wondering if the first step of your funnel can be the opt-in page. The blogs that refers to the opt-in page are guestblogposts on expert websites, so multiple ways of traffic and seo. So you are only building an opt-in page, thank you page, landing pages etc on your website, but no blog to become an expert. Is that something you can do? Or is that not Google friendly or most expert websites are against?
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Because of this drop in income, I have been forced to try out other methods and systems. recently I wrote a blog post promoting a clickbank product, then sent out a link to the blog post via email. Just cold - sent it out telling people to have a look at the post. I made over a hundred dollars from one email, in a single day. I have since been convinced that email really is the way forward. Imagine if I had spent the last year focused on collecting emails rather than getting adsense clicks!!!!
For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO.
This is the standard affiliate marketing structure. In this program, the merchant pays the affiliate a percentage of the sale price of the product after the consumer purchases the product as a result of the affiliate’s marketing strategies. In other words, the affiliate must actually get the investor to invest in the product before they are compensated.
Watch them. How are other content creators in your niche utilizing advertising? What types of ads do they use? What are they promoting? What do they talk about repeatedly (if you keep seeing the same affiliate product show up again and again, there’s a good chance they’re making good money from it)? If you see a product or service they talk about that jogs your memory and you can ethically promote it too, find affiliate information by the methods described above.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners.
Both merchants and affiliates need a plan on how to implement affiliate marketing in their online presence, how to develop a strategy to increase performance, as well as to explore benefits they can achieve with this kind of promotion. Each of these concepts is covered in this course. Management of an affiliate program is a chapter dedicated to merchants with tips on how to monitor the program and successfully communicate with the affiliates. Suggestions on popular affiliate programs to join is a chapter for affiliates where they can find interesting affiliate programs, alongside some of the most important features for each of them.
At times, things can go wrong, and it is good to be aware of the issues that might occur. In this chapter, you will learn about fraudulent affiliates, whether the automatic approval of affiliates really is a time-saver, what cooking stuffing and trademark violations are, and about affiliate scams. Motivating affiliates can become an issue for merchants, which is why you will also learn about tactics that can help you motivate your affiliates.
ClickBank is a privately held Internet retailer of both physical and digital products. ClickBank was founded in 1998. The company has more than six-million clients worldwide which secured it in becoming the 87th largest Internet retailer in North America. ClickBank is a subsidiary of Keynetics Inc., one of Idaho’s largest privately held technology companies. The company has headquarters in Boise, Idaho, and offices in Broomfield, Colorado.
I found the course extremely helpful especially as i am a beginner. Lisa is excellent at explaining which is important when you are starting out. She has made me understand the importance of finding the right niche and that to me is where most of us go wrong. I am extremely grateful for a course like this and would like to take this opportunity to thank you Lisa for creating a course that helps others! – Michelle
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
Understand where people are at in the buying cycle and promote accordingly. Spend the most time sharing affiliate links where people are ready to buy. For example, you can share affiliate links on Pinterest, but most people are not on Pinterest to buy but to look. As such, focusing your affiliate marketing strategy on Pinterest might not be the best use of your time. Review posts, for example, might be better at tipping people over the line into buying.
If you have built up an email list, you could also promote your affiliate offers via email promotions. Just make sure you build up a relationship with your audience first instead of going for the hard sell straightaway. The emails you send out must contain your affiliate links to products so when your audience click through. the sale is attributed to you.
Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the Internet, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, the total sales amount generated through affiliate networks in 2006 was £2.16 billion in the United Kingdom alone. The estimates were £1.35 billion in sales in 2005. MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned US$6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing, and forms of lead generation other than contextual advertising programs.
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
Thanks! I have a few products mixed into my blog posts, and will be adding more. I have found CB to be a mixed bag so far - but need more time to see how it pans out. Also wondering about setting up more sites to follow the funnel you set up. I was pleased to hear you mention having 3 follow ups in the responder sequence. Someone else had suggested 10! I figured by 4 or 5 you lost them anyway.
In 2006, the most active sectors for affiliate marketing were the adult gambling, retail industries and file-sharing services.:149–150 The three sectors expected to experience the greatest growth are the mobile phone, finance, and travel sectors. Soon after these sectors came the entertainment (particularly gaming) and Internet-related services (particularly broadband) sectors. Also several of the affiliate solution providers expect to see increased interest from business-to-business marketers and advertisers in using affiliate marketing as part of their mix.:149–150