Totally awesome Gael. Thank you so much for sharing. Yes, the per-engagement presell sequence strategy is the way to go in 2015 - pulling folk in with front end value content building that all important relationship factor and enticing them to opt in for more..., then offering them a solution at a lower price as it's the first offer on TY page...and then promoting the opt in throughout your posts starting out with the problem, then turning it into finding the solution (as you have done above, lol!), plus Outbrain to LINK relative content, AND get affiliates on board + repeat with many blog posts and many offers, specially ads via FB and Pinterest Pin posts - man this is a powerful win-win. Makes SO much sense to me - am doing this right from NOW...Will be following your CB success and I'll report back mine... R.
For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO.
Since July 2014 I read for the first time about affiliate marketing, I never heard of this way of working before. Until then, I have worked in MLM (multi-level-marketing). Which wasn't that suitable for me. MLM is a very aggressive way of marketing, and you do need to harass everyone around you to join. That's not quite me. Affiliate marketing works very different. You write reviews about products of a company, and when people decide to buy something after reading your review, you get a few percentage of the sale. That's more my line of work.