We’ve compiled a review list of some of the most useful, informative and resourceful courses and training on the subject available. Enrolling yourself for one or more in 2018 could help you add skills and knowledge to your CV and grow in your career. Most importantly, it will make you future ready. (The list has been updated to as per changing trends)
Dr. Maelisa Hall realized that, as she put it, was "leaving money on the table." With 1•2•3 Affiliate Marketing, she was able to complement the great stuff she was already doing in running workshops and a membership program with the power of affiliate marketing. Watch the video below to hear how 1•2•3 Affiliate Marketing helped Melissa get started.
Your first step is actually to go to your own site to get an idea of what types of people tend to visit your site and read your content. For example at Quick Sprout, we obviously have a lot of entrepreneurs, a lot of small business owners, a lot of bloggers, a lot of social media professionals that tend to visit Quick Sprout most often. It’s just a good idea to go to your site and just think of the type of people that visit it, because that’s going to guide you when choosing your Clickbank products. Once you’ve done that, your next step is to create a simple but effective spreadsheet just to keep track of all the products that you’ll be looking at.
For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO.
On the other hand, we have affiliates, who are looking for ways to monetize their online presence. Affiliates (also known as publishers) are often bloggers and influencers who enjoy online reputation and a considerable following. This enables them to affect buying decisions of their followers. When they recommend a product, they encourage their followers to buy the same products. This activity is known as a conversion, and it is what enables affiliates to earn from this kind of strategy.
When there are multiple affiliates involved in one transaction, payment gets much more complicated. Sometimes it’s even possible for affiliates to jump in at the last minute and claim commissions for customers brought in by other affiliates. Successful programs use multi-channel attribution to ensure the affiliates that create the most value get paid the most.
Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives. Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.