Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.
Before I share the strategies that I’ve used to generate over $100,000 in affiliate commissions per month at this point, there are two extremely important rules I use when promoting products that are not my own. You don’t have to use these rules in order to become an affiliate or be successful at it, but it’s what has helped me grow my affiliate income tremendously over the last couple of years:
Contact the company directly. If you use a product or service and want to recommend it but you can’t find evidence of an affiliate program, consider approaching them and asking if they are willing to set one up (maybe with your help). Highlight your audience and the value of your recommendation. Explain that an affiliate program is simply rewarding happy customers (you!) for promoting, and they don’t have to pay until a sale is made.
To those on the outside, affiliate marketing can seem like a black box. It’s inner workings are mysterious to most marketers and in many companies it’s not treated with the same seriousness as other channels. Some marketers, only familiar with the bad reputation acquired by some industry players in the 2000s, deride it as a source of spam and little more.
In this course you’ll use the same steps that entrepreneurs and startups use to create and build their businesses. This model will guide you in setting up your own automated income stream from scratch, by promoting products created by others. By the end of the course, you’ll have an affiliate website and a growing list that you can continue to monetize!
Most businesses require startup fees as well as a cash flow to finance the products being sold. However, affiliate marketing can be done at a low cost, meaning you can get started quickly and without much hassle. There are no affiliate program fees to worry about and no need to create a product. Beginning this line of work is relatively straightforward.
A panel of 30+ global affiliate marketing experts have compiled this list of best affiliate marketing course, training, program, classes and tutorials available online for 2018. More than 25,000 professionals have benefited from this compilation, hope you do too. These include courses around Clickbank, Amazon, Instagram and multiple other platforms.
Kevin Edwards, Global Client Strategy Director of AWIN, put it this way: “Data will continue to underpin the channel’s success. When one of the world’s most important marketers bemoans the state of digital marketing as opaque and lacking transparency, it sends a clear signal about the opportunity for affiliate marketing. P&G’s chief marketing officer made that statement earlier in 2017 and it should be a lightbulb moment for us about positioning the channel as the foremost, results-driven opportunity available to digital marketers. This can only be achieved if we get better at sharing significantly more data to facilitate a more three-dimensional and qualitative view of affiliate marketing beyond last click. Lifetime value holds the key to building a more rounded view of the power of affiliates to deliver quality customers.”
I got a question about the funnel. You were talking about the first page to be a blog page. I interpreted it as having you own blog(website), that should compete with other expert website. I was wondering if the first step of your funnel can be the opt-in page. The blogs that refers to the opt-in page are guestblogposts on expert websites, so multiple ways of traffic and seo. So you are only building an opt-in page, thank you page, landing pages etc on your website, but no blog to become an expert. Is that something you can do? Or is that not Google friendly or most expert websites are against?
Be sure to check what kind of customer support you can expect from your affiliate program once you have signed up. Do your research online and if possible, speak to other sellers using the program to get their thoughts. Can you speak to someone via phone or Skype or do you have to wait 72 hours for email responses? Be clear on this because trust me, you will need support at one point or another.
In November 1994, CDNow launched its BuyWeb program. CDNow had the idea that music-oriented websites could review or list albums on their pages that their visitors might be interested in purchasing. These websites could also offer a link that would take visitors directly to CDNow to purchase the albums. The idea for remote purchasing originally arose from conversations with music label Geffen Records in the fall of 1994. The management at Geffen wanted to sell its artists' CD's directly from its website but did not want to implement this capability itself. Geffen asked CDNow if it could design a program where CDNow would handle the order fulfillment. Geffen realized that CDNow could link directly from the artist on its website to Geffen's website, bypassing the CDNow home page and going directly to an artist's music page.
For those who want to figure out how to sell Amazon products and make money off it, this course on 2017 Affiliate Marketing + SEO Strategy could be ideal for you. It’s a quick course that teaches how to build an amazon affiliate website, brushes you on the latest SEO techniques but may not be enough if you are looking at an advanced curriculum. Details here.
Next, I’m going to walk you through the information that’s in this box, because this is a lot of information in this little box and it can get overwhelming if you don’t know what all these terms mean. The first thing you want to pay attention to is the average amount of money per sale. This is not how much the product costs; this is how much an affiliate makes on average for one sale of that product. When you look at the stats line, this basically drills that down into a little bit more detail. The initial sale is $20.65. Why does this go all the way up to $26.80? That’s because there’s a re-bill feature. What that is, is basically they buy the product, and then there’s an add-on or another option for that person to sign up to some membership site, and that’s how much they make on average from the re-bill. If you average everything together, this is how much the affiliate makes with everything considered.